After a number of successful collaborations this year alone, OPI have done it again with Coca Cola. Their latest collab introduces nine new limited edition shades.
OPI Products Inc., a subsidiary of COTY Inc (NYSE: COTY), announced a collaboration today with The Coca-Cola Company, the world’s largest beverage company and home to one of the world’s most iconic brands – Coca-Cola, whose mission is to inspire moments of refreshment, optimism and happiness. Several of the Company’s most recognized brands – including Coca-Cola, Diet Coke, Coke Zero, Cherry Coke, Vanilla Coke, Sprite and Fanta – will be the inspiration for a line of OPI limited edition nail lacquers that will launch internationally in June 2014. We’re excited to partner with OPI, a preeminent nail polish brand with global reach and influence among our core target teen audience,” said Kate Dwyer, Group Director Worldwide Licensing, The Coca-Cola Company. Coca-Cola has a long history of collaborations with beauty and lifestyle brands to further connect with consumers and tastemakers in a way that is meaningful and relevant for them. As the global leader in the professional nail industry, OPI is thrilled to partner with the world’s top beverage company, The Coca-Cola Company. These two iconic brands truly deliver happiness in a bottle – whether it’s a refreshing, invigorating sip of Coke or a set of fingers and toes perfectly polished with OPI nail lacquer.
OPI Coca Cola 2014 Collection
Limited Edition | 9 x 15ml /0.5 fl oz bottles
- Coca-Cola Red | NEW
Classic red – always in style, always perfect.– - You’re So Vain-illa | NEW
I bet you think this creamy nude is all about you.– - Get Cherried Away | NEW
Seriously, this black cherry is over-the-top gorgeous!– - Turn On the Haute Light | NEW
This shimmery silver is at the height of fashion.– - Sorry I’m Fizzy Today | NEW
Do Not Disturb… I’m enjoying this creamy, smooth pink.– - Today I Accomplished Zero | NEW
Dramatic black with effervescent red sparkle is a total must-do.– - Green on the Runway | NEW
This uncut-lime green makes a real fashion statement.– - Orange You Stylish! | NEW
This juicy orange looks fanta-stic on you!– - A Grape Affair | NEW
Make a big to-do in this deepest, darkest purple.
The OPI Coca Cola 2014 collection can be purchased now online at Lena White or Ulta Beauty.
£11.95 GBP | $9.50 USD each.
SOURCE |
OPI |
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